Traycee

Outstanding Business Website Providing Top-Notch Solutions

Learn how we developed a business website for Traycee in such a stunning way.

C O L L A B O R A T I O N :

March 2021 - Present

Traycee

Outstanding Business Website Providing Top-Notch Solutions

Learn how we developed a business website for Traycee in such a stunning way.

C O L L A B O R A T I O N :

March 2021 - Present

About Traycee

Traycees aims to foster healthy cooking and eating habits at home and in their communities. They educate people on how to cook using natural herbs and spices to recognize the significance of proper nourishment that is diverse, colourful, easy, fast and convenient.


In addition, they are interested in expanding their nutrition knowledge by empowering people, communities, and companies via writing, teaching, and making food.

About Traycee

Traycees aims to foster healthy cooking and eating habits at home and in their communities. They educate people on how to cook using natural herbs and spices to recognize the significance of proper nourishment that is diverse, colourful, easy, fast and convenient.


In addition, they are interested in expanding their nutrition knowledge by empowering people, communities, and companies via writing, teaching, and making food.

Benefits of Traycee

Expanding nutritional knowledge

Introducing children to homemade meals

Empowering people on making healthy food

Educate people on how to cook

Benefits of

Traycee

Expanding nutritional knowledge

Introducing children to homemade meals

Empowering people on making healthy food

Educate people on how to cook

Business Challenges

Traycees approached Tedbree with three key business challenges

01

Quality website and visitor conversion

They needed a modern, clean, user-friendly, trustworthy, and virus-free website to turn their traffic into converting customers.

02

Efficient learning hub

In order to expand their nutritional knowledge with their users, they required a learning platform that can beautifully showcase their cooking videos right on their website.

03

E-commerce businesses

They find it difficult to provide their customers with all of their book products at the same level of service that they would receive in a brick-and-mortar store.

Business Challenges

Traycees approached Tedbree with three key business challenges

01

Quality website and visitor conversion

They needed a modern, clean, user-friendly, trustworthy, and virus-free website to turn their traffic into converting customers.

02

Efficient learning hub

In order to expand their nutritional knowledge with their users, they required a learning platform that can beautifully showcase their cooking videos right on their website.

03

E-commerce businesses

They find it difficult to provide their customers with all of their book products at the same level of service that they would receive in a brick-and-mortar store.

Project Scope

The success of this project requires more than a textbook approach. After carrying out deep-dived market research, our industry-leading business analysts were able to pinpoint the exact services required for this project

Develop a professional eCommerce website design and development that

  • Covert leads to actual paying customers.
  • Works and looks good on any device—laptop, phone, or tablet. 
  • A structured, focused and facilitated user experience.
  • Increases brand awareness and reinforcing

Personal Dashboard for All Registered Users to have access to Traycees

  • Cooking videos to discover a variety of tasty recipes and mouthwatering desserts.
  • Cooking courses to educate people on cooking using natural herbs and spices.
  • Account profile to get first-hand information on new releases and products they might like!

Communicate effectively with clients via

  • A portfolio page that brings out the fashion in food and enhances client acquisition and retention
  • A blog page that gives detailed information on Traycees recipes that foster healthy cooking and eating habits
  • An email Automation to assist clients in learning about the latest products

Project Scope

The success of this project requires more than a textbook approach. After carrying out deep-dived market research, our industry-leading business analysts were able to pinpoint the exact services required for this project

Develop a professional eCommerce website design and development that

  • Covert leads to actual paying customers.
  • Works and looks good on any device—laptop, phone, or tablet. 
  • A structured, focused and facilitated user experience.
  • Increases brand awareness and reinforcing

Personal Dashboard for All Registered Users to have access to Traycees

  • Cooking videos to discover a variety of tasty recipes and mouthwatering desserts.
  • Cooking courses to educate people on cooking using natural herbs and spices.
  • Account profile to get first-hand information on new releases and products they might like!

Communicate effectively with clients via

  • A portfolio page that brings out the fashion in food and enhances client acquisition and retention
  • A blog page that gives detailed information on Traycees recipes that foster healthy cooking and eating habits
  • An email Automation to assist clients in learning about the latest products

Project Details

We got started by hosting a kick-off meeting with the assigned project team and the client. For a smooth collaboration between all parties involved, we onboarded Tracey and her team onto the Hub, where communication between the client and the project team, was effectively carried out. Making sure the brand objectives aligned with the project scope, we created an effective system that includes:

Required Analysis

Define the business goals & objectives.

Determine the best technical solution 

Developed a detailed project map

Created a project team with the best talents

Set up the client on the Hub.

Project Details

We got started by hosting a kick-off meeting with the assigned project team and the client. For a smooth collaboration between all parties involved, we onboarded Tracey and her team onto the Hub, where communication between the client and the project team, was effectively carried out. Making sure the brand objectives aligned with the project scope, we created an effective system that includes:

Required Analysis

Define the business goals & objectives.

Determine the best technical solution 

Developed a detailed project map

Created a project team with the best talents

Set up the client on the Hub.

The Solution

Design

Created architectural designs that are consistent with the company's objectives. This solution aided the organisation in developing a positive brand image and establishing a positive connection with its consumers.

Prototype UI/UX Design

We then produced a high-fidelity design with exact functionality and an intuitive, user-friendly interface for non-techies and users of various ages. 

We created a pleasant user experience for all visitors by developing a highly scalable, consistent information architecture website.

E-Commerce Website Development

We also developed a comprehensive website on the Bree CMS platform that is optimised for all devices, assuring outdoor usability and accessibility and making the website easy to use. 

After uploading all information to the website effortlessly and creating a blog and portfolio page, we updated the content to provide a more tailored experience for mobile visitors, resulting in increased user engagement. In addition, we added Traycee's featured products on Amazon to her website and configured a shop on her website for their customers to easily place and receive their orders right on their doorstep.

Dashboard Account

Afterward, we created a personalized dashboard that serves as a learning hub for their registered users where they get access to cooking videos and courses to get access to diverse, colourful, easy, fast and convenient food recipes.

Search Engine Optimisation

We enhance Traycee's online exposure by placing in the top 100 Google search results for a specific keyword search, allowing more people to contact the business and identify & purchase their products.

The Solution

Design

Created architectural designs that are consistent with the company's objectives. This solution aided the organisation in developing a positive brand image and establishing a positive connection with its consumers.

Prototype UI/UX Design

We then produced a high-fidelity design with exact functionality and an intuitive, user-friendly interface for non-techies and users of various ages. 

We created a pleasant user experience for all visitors by developing a highly scalable, consistent information architecture website.

E-Commerce Website Development

We also developed a comprehensive website on the Bree CMS platform that is optimised for all devices, assuring outdoor usability and accessibility and making the website easy to use. 

After uploading all information to the website effortlessly and creating a blog and portfolio page, we updated the content to provide a more tailored experience for mobile visitors, resulting in increased user engagement. In addition, we added Traycee's featured products on Amazon to her website and configured a shop on her website for their customers to easily place and receive their orders right on their doorstep.

Dashboard Account

Afterward, we created a personalized dashboard that serves as a learning hub for their registered users where they get access to cooking videos and courses to get access to diverse, colourful, easy, fast and convenient food recipes.

Search Engine Optimisation

We enhance Traycee's online exposure by placing in the top 100 Google search results for a specific keyword search, allowing more people to contact the business and identify & purchase their products.

Value Delivered

Through Tedbree e-commerce website solutions, Traycees increased its customer base, product sales, and audience engagement.


In addition, Traycees now has a responsive platform that is secured and entirely optimized for both its visitors and clients, providing a solid user experience.

Value Delivered

Through Tedbree e-commerce website solutions, Traycees increased its customer base, product sales, and audience engagement.


In addition, Traycees now has a responsive platform that is secured and entirely optimized for both its visitors and clients, providing a solid user experience.

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